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02Sales Development

Kill the SDR Floor

Your 20 SDRs become 3 closers + Assista.

Before
20 SDRs
After
3-5 closers
Savings
$800K-1.2M/year
The problem

SDR teams cost $1.2-1.6M/year. 80% of their time is spent on tasks AI can do better: researching leads, writing emails, following up, updating CRM, booking meetings. Humans are slow, inconsistent, and burn out.

What Assista does

The solution

Monitors intent signals (new signups, website visits, form fills) via HubSpot/Salesforce

Navigator browses LinkedIn and company websites to enrich lead profiles

Auto-generates personalized outreach sequences via Gmail — not templates, actually personalized from research

Handles follow-ups, objection responses, and meeting booking via Google Calendar

Updates CRM with every touchpoint automatically

Posts hot leads to #sales Slack channel with full context

Knowledge base loaded with sales playbooks, objection handlers, ICP definitions

Real-world proof

This is already happening

AI SDR platforms report 4-7x higher conversion rates.

11x.ai / Artisan

AI-personalized outreach delivers 47% higher open rates, 61% higher reply rates.

HubSpot

41% of salespeople think their days are numbered.

Industry Survey
Apps used

Assista connects to your stack

HubSpotSalesforceGmailGoogle CalendarSlackApolloLinkedIn (Navigator)Google Sheets
FAQ

Common questions

Automate your sales development

20 SDRs to 3-5 closers. $800K-1.2M/year in savings. Start free today.